It's 2024—if you're still not using AI marketing tools for your restaurant, you're leaving money on the table.
From analyzing customer behavior, creating segments, editing images, generating content for different channels, building targeted campaigns, to tracking marketing KPIs—AI tools can automate a large chunk of your daily tasks.
And the result? You can scale your restaurant faster, maintain high customer satisfaction, and increase revenue.
Whether you need a gentle nudge to maximize your business potential, or you're actively looking to build an AI-powered restaurant marketing tech stack from ground zero, we are here to help.
In this article, we have picked our favorite AI marketing tools that’ll boost efficiency and give you a break from mundane work. Let's sprinkle some AI magic to turn your marketing strategy into a five-star feast!
Benefits of using AI marketing tools for restaurant marketing
Let's see how AI marketing tools can give a facelift to your restaurant marketing game:
1. Automate repetitive tasks
When your bandwidth is full of busywork, you hardly get time to focus on core marketing strategy. This is where AI marketing tools come in handy. They automate repetitive tasks within very little time, free up your time, and boost the overall efficiency of your team as well as your marketing processes.
2. Personalize at scale
The key to personalization is to understand your customers in and out. Their likes, dislikes, buying patterns, feedback—all these data points are vital in shaping a tailored marketing campaign. AI marketing tools put user data to good use and help you devise targeted strategies. They make it possible to implement personalized campaigns at scale, without compromising on quality.
3. Reduce overhead costs
AI tools take care of the routine chores that are necessary in your workflow, with little or no human intervention. This is a win-win situation for your restaurant business—you don't have to spend hefty amounts on hiring a team to oversee your marketing processes, but the work goes on smoothly. AI-powered marketing apps are especially helpful for one-person marketing teams, as they help the marketer stay productive without feeling overburdened.
4. Get data-driven insights
AI tools are constantly evolving to be more accurate at tracking metrics, reporting, and predictions. They keep you up-to-date with how your campaigns are performing, what's the ROI, and help you improve your strategies. And when you make decisions based on data-driven insights, your marketing initiatives are likely to be more successful and drive more revenue. No more guesswork or manual reporting!
10 best AI marketing tools for restaurant marketing
The AI boom has flooded the market with lots of new marketing tools, but not all of them are worth the hype. We did some deep digging so you don’t have to, and found the best AI marketing tools for restaurants. Let’s dive in!
1. ChatGPT
A hot favorite, ChatGPT is a natural language model developed by OpenAI. It works as a virtual conversation companion that can hold a conversation with you, answer your queries, and perform language-based tasks.
As a restaurant marketer, you can use ChatGPT to generate content ideas, create content for blogs, emails, and social media, and integrate it with your website to engage with customers in real time.
Key features
The tool comprehends and processes human language
Provides coherent responses based on the context of the conversation
It is adept at multiple language-related tasks, such as answering common queries, copywriting, creating marketing materials, and more
Integrates with other apps and websites through its API
Helps with generating code snippets based on the instructions provided
Pros
Get conversational responses to complex questions
Brainstorm campaign ideas and develop content for different channels
Craft personalized messages that appeal to your customers
Develop a custom GPT chatbot and enhance customer interactions by responding to queries in real-time
Analyze industry trends to make your campaigns more impactful
Cons
Sometimes generates inaccurate or biased responses
Lacks emotional intelligence
Doesn’t have knowledge of recent developments in niche fields
2. ElevenLabs
ElevenLabs is a free text-to-speech (TTS) AI tool. Add a text input, and the tool will generate high-quality spoken audio that emulates human voice, in any tone, style, or language.
If you’re creating video content for your socials, this tool can quickly add human-like voiceovers to your videos and make them more appealing. You can also integrate it with your website or online ordering system and give a voice to your chatbots.
Key features
Creates natural-sounding audio instantly
Adjusts the intonation of delivery based on context
Clones your voice within minutes
Gives you access to voices crafted by others from the voice library
Offers voiceover editing feature using speech-to-speech
Pros
You can generate audio in 29 languages and 50+ accents
Get polished audio that sounds exactly like human voice
No need to get studio setups or hire voiceover artists
Set the preferred tone for your audio
Make your video content more engaging and professional
Cons
Has a learning curve
3. Sora
Sora is a text-to-video AI model that creates realistic videos based on text inputs. The tool can develop one-minute-long high-quality videos imitating the real world. Only a small group of researchers have access to the platform at the moment. Once Sora becomes ready for public use, you can create video content and ads without spending a fortune on video production.
Key features
Simulates the real world through videos
Maintains video quality without losing the context of the text prompts
Can understand complex scenarios with multiple characters
Has a deep understanding of language and emotions
Can create multiple shots for a single video without affecting consistency
Pros
Automate the entire video production process
Cut down video production time
Make your videos look realistic
Save production costs
Cons
Cannot navigate specific cause-and-effect relationships
There can be safety issues if the tool is used with wrong intentions
4. Jasper
Jasper is an AI writing assistant that helps you write blog posts, website content, emails, social media posts, captions, and more. It’s also a great tool for creating targeted marketing campaigns from scratch. You can run your restaurant’s content marketing campaigns on autopilot with Jasper while maintaining a consistent brand voice.
Key features
The tool creates a complete marketing campaign from a single brief
Emulates your brand’s tone and style to create on-brand content
Generates ideas through chats, answers your queries, and remembers the context
Generates images based on your prompts
Supports 30+ languages
Pros
The platform is easy to use
You can automate the entire copywriting and content development process
Create marketing campaigns at scale in very little time
Get access to resources to understand AI models better
Suitable for teams of all sizes across different industries
Cons
Expensive subscription plans
Generates repetitive content at times
5. Photoroom
Photoroom is an AI-powered background editor that removes backgrounds from your images instantly and replaces them with a background of your choice. It also offers other editing options—you can add emojis or texts to make the image suitable for use. Restaurant marketers can use this tool for quickly editing photos to ensure they’re tailor-made for your website, social media, or marketing campaigns.
Key features
Gives a professional touch to your images
Removes image background without any coding
Resizes images into the right format
Enhances images with filters and color and sharpness adjustments
Fosters collaboration with team members through comments
Pros
Easy to use
Works instantly
You can use the tool on desktop and mobile devices
Edit images in batches
Cons
Interface feels cluttered
6. CurateIt
CurateIt is an AI-powered bookmark manager that helps you save web pages, images, social media posts, PDFs, code snippets, and more, in a central repository. Organize the saved content with the tool’s intuitive tagging feature, group them into collections, annotate and highlight the content with different fonts and colors, and manage your digital assets better. Restaurant marketers can use CurateIt to organize inspirations for content, photo shoots, menu ideas, and recipes in one place. Retrieve them anytime you want.
Key features
AI-powered bookmark manager adds tags intuitively
Organize bookmarks into collections for quick retrieval
Add annotations to your saved content
Sync content across devices
Curate private and public collections
Pros
Simple user interface
You can organize all of your online resources under one roof
Save 20+ content types
Retrieve bookmarks quickly with the universal search option
Share bookmarks with your marketing team and collaborate
Cons
Has a steep learning curve
7. Adzooma
Adzooma is a digital marketing platform that uses the power of AI to make your ad campaigns more impactful. The tool offers smart recommendations on PPC opportunities, detailed ad performance audits, SEO performance report, and website metrics. Use Adzooma to know how your restaurant’s PPC campaigns are performing, implement bulk changes, and boost ad relevance with in-depth content analysis.
Key features
Analyzes Google, Facebook, and Microsoft Ads accounts
Monitors ad accounts regularly, offers custom recommendations, and enables you to work on improvements with a few clicks
Manages multiple ad accounts from a single screen
Identifies potential website issues and improves performance to reduce bounce rates
Provides SEO insights
Pros
Saves time for marketers
Empowers you to stay on top of key ad metrics
Boost ROI of PPC campaigns
Identify issues with website or ads, and address them at once
Maintain consistency across paid and organic strategy
Cons
Data extracted from ad accounts may not always be accurate
User interface feels difficult to navigate
8. Copilot AI
This AI-powered sales intelligence tool helps you make the most of LinkedIn leads. It allows you to rank and prioritize leads, analyze their intent, and initiate meaningful conversations. As a restaurant owner, you can use this tool to connect with potential investors or other entrepreneurs and expand your business further.
Key features
Reply Prediction AI prioritizes leads based on conversion potential
Sentiment Analysis AI analyzes intent
Smart Reply AI generates contextual messages
Personalized Insights AI tailors sales messaging based on the lead’s communication style
Meetings Booked AI tracks confirmed meetings by scanning your conversations
Pros
You can streamline and automate LinkedIn lead management
Book more meetings and close more deals
Personalize interactions based on data
Expand your network with ease
Maximize ROI on cold outreach
Cons
Expensive plans
9. GrowthBar
Powered by ChatGPT-4, GrowthBar combines the convenience of an AI writing tool with the functionality of an SEO tool. It scans the Google SERP to generate SEO-optimized content outlines, and also enables you to develop content with its AI writer. Use this tool to boost your restaurant’s SEO efforts and become discoverable on search engines in no time.
Key features
Creates complete SEO blog outlines with keywords, headings, and internal links
Allows collaboration with writers, marketers, and editors within a single platform
Create an SEO-optimized blog of 1500 words in just 2 minutes
Offers visibility into competitors’ keywords, backlink strategy, and Google Ads
Pros
Easy to use platform
Plan your keywords based on difficulty scores and revenue metrics
Simplify SEO content creation and drive results
Scale your content marketing efforts
Know what your competitors are up to and build strategies accordingly
Cons
Takes a while to understand how to create good prompts
10. Personalize.AI
Personalize.AI by ZS is a tailored AI platform that you can customize to fit your specific business needs and protocols. It collects customer data from different touchpoints to offer personalized product recommendations, and boosts customer engagement. For your restaurant business, this tool is a useful one for recommending food orders and increasing sales.
Key features
Delivers personalized recommendations based on customer interactions, campaigns, and loyalty programs
Uses automatic feature engineering to identify specific data patterns responsible for the outcomes
Tailored AI can be customized for various business requirements
Offers direct deployment into multiple channels, including email and mobile apps
Ensures personalization at scale
Pros
Intuitive platform
You can make the most of customer data to create personalized experiences
Boost upsell, cross-sell, and lifetime value
Track purchase patterns to tailor your recommendations
Increase customer engagement
Cons
Might feel complex for non-technical teams
It’s time to uplevel your restaurant marketing strategy
If you want to implement the latest tech solutions in your restaurant marketing strategy, there’s no better alternative to AI marketing tools. But before you get started with these tools, you first need to build a solid digital presence for your restaurant. Being visible online builds credibility, helps your customers order food directly from you, and improves your bottom line.
Want to set up an online ordering system for your restaurant? Restolabs can be a great pick. It’s a commission-free platform that allows you to set up a fully customized, on-brand food ordering system. With POS, delivery, and payment integrations, Restolabs helps you deliver stellar customer experience and bumps up your sales. Schedule a demo to know more!
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